Smartum’s web pages, online service and mobile apps utilise cookies and related tracking pixels. A cookie is a small text file that is saved on the user’s computer, smartphone or tablet. A visitor cannot be identified based on cookies alone, and cookies do not harm the user’s device or files. Most big websites generally utilise cookies.

Essential cookies are necessary for the functionality of the website. These cookies are typically installed only upon your using functions that create service requests, such as selecting data protection settings, logging in or filling in forms.

Functionality cookies enable us to provide better and more personalised functionalities, such as videos (Vimeo and YouTube) and a real-time chat (Intercom). The cookies are set by us or any third-party service providers whose services we have added to our site.

With analytics cookies, we can monitor the number of page and service visits and traffic sources to measure and improve the performance of our website. Google Analytics, HubSpot and Hotjar use cookies for this purpose, which means that the site access data created by the cookies is transferred to and stored by these companies.

Social medial and advertising cookies (Facebook, Instagram, LinkedIn, Adform, Google) can be used to create personalised recommendations and identify interests. The information collected by means of cookies can also be linked to data collected from the users in other contexts to provide a better user experience.

Site visitors can manage the use of cookies via a banner provided on the Smartum website. It also enables blocking all but the essential cookies. However, disabling cookies may impact the functioning of the Smartum services. If you decide to block the cookies, you may not be able to fully take advantage of the online services provided by Smartum.

More information is provided in our privacy statements.